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Helping Retail to Calculate
and Cut its Impact

Vaayu is the world’s first automated software
empowering retail brands and businesses
to track and cut environmental impact in real-time.
How Vaayu Works
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Trusted by Global Brands

We are proud to collaborate with a growing network of
retail pioneers who believe in building measurable
impact into their everyday.
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Your All-in-One
Climate Provider

We know calculating climate impact isn’t easy, especially within retail's
rapidly evolving legal landscape. With Vaayu’s proprietary AI and
machine learning technology, you can automate impact calculations
like emissions, water and waste to provide granular insights that
inform data-driven decision-making and ensure company compliance.

How Vaayu Works

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Automate Your

Impact Calculations

For easy impact and emissions calculations, connect
your shop platform and internal systems or use our API.
Our proprietary Kria Impact Modeling Engine uses  AI,
machine learning and certified methodology, automating
robust activity-based life cycle assessment data.

Track Your

Footprint

Granular footprinting at scale monitors 16 impact categories,
including emissions, water and waste. Navigate regulations and
measure Scope 1-3 impact using your real-time dashboard.
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Cut Your

Climate Impact

Shape a tailored roadmap by setting ambitious, achievable
environmental goals for your business to mitigate its climate
impact. Leveraging data and predictive analytics, explore,
compare and map reduction scenarios to visualize how
different impact-saving strategies influence your reduction journey.
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Communicate

Your Journey

Complying. Compelling. Confirming. The need for clear
communication of retail environmental efforts and legal compliance
just keeps growing. Whoever your stakeholders, and whatever your
mission, credibly tell your story with data backed by science.
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Klarna

Salah Said - Head of Sustainability at Klarna
“At Klarna we want to enable consumers to make more informed
and conscious choices. We work with leading sustainability tech
experts like Vaayu to enable consumers to find sustainability
related information on the products they purchase."

Organic Basics

Anja Buchcik - Chief Impact Officer
“At Organic Basics we take a holistic approach to
sustainability, and have made carbon one of our core
KPIs. We center climate action into our business model,
so we calculate the carbon emissions of our entire
product lifecycle, as well as our business processes, to
inform every decision that we make."

Missoma

Marisa Hordern - CEO & Creative Director
“Partnering with Vaayu as part of our sustainability
strategy was paramount to our own internal mission.
With extensive backgrounds in retail, Vaayu gets us as
an industry, and truly understands our needs, while
allowing us to digitalize our data in real time and push
the boundaries of what we could be.”

What Customers Say

About Us

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Featured in the Press

We truly believe in a sustainable future for retail and are
proud to join the conversation with industry leaders
and publications.
For more updates, join our mailing list and
receive Vaayu news direct to your inbox.

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